On Monday night, the top Democrat on the Senate Intelligence Committee Sen. Mark Warner wrote to Facebook CEO Mark Zuckerberg and warned that Facebook’s policies risked undermining American norms of “transparency, public deliberation and debate, openness, diversity of opinion, and accountability.” It’s a further escalation of the debate over Facebook’s responsibility for policing ad content, a week after Zuckerberg testified on Capitol Hill. The Warner letter came just hours after The New York Times reported that more than 200 Facebook employees had signed a letter raising concerns about the company’s political ad policy. The concerns laid out by the employees and Warner go beyond the company’s fact-checking policy and raise wider concerns about the power of Facebook’s ad targeting. Facebook employees said that political campaigns use of the company’s “advanced targeting tools” and “behavioral tracking tools” was not conducive to proper political discourse. “The risk with allowing this is that it’s hard for people in the electorate to participate in the “public scrutiny” that we’re saying comes along with political speech. These ads are often so micro-targeted that the conversations on our platforms are much more siloed than on other platforms,” the employees wrote. Warner raised similar concerns, saying that… Read full this story
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